Pet Grooming Business Valuation

Pet Grooming Business Valuation Calculator & Exit Planning Built for Groomers

We built one platform that tracks your pet grooming business's value monthly, identifies exit gaps early, and ensures your personal finances align with your exit timeline.

1,000+ Businesses have joined YourExitValue.com

Free Business Valuation Calculator

See what your business is worth in 60 seconds

Your total sales before any expenses

Salary + distributions + owner perks (SDE)

FreeNo email requiredInstant results

Free Business Valuation Calculator

See what your business is worth in 60 seconds

Your total sales before any expenses

Salary + distributions + owner perks (SDE)

FreeNo email requiredInstant results

Most Pet Grooming Owners Have No Idea What Their Business is Actually Worth

Current Pet Grooming Valuation Multiples (2026)

Pet grooming valuations depend on recurring client base and groomer retention. Here's the current market:

Method
Typical Range
Premium for Well-Run Businesses
Revenue Multiple
0.35x – 0.70x
+20-35% Higher
SDE Multiple
1.8x – 3.2x
+20-35% Higher
EBITDA Multiple
3.0x – 5.0x
+20-35% Higher

Every business is different. That's why you need to track your value.

Included in Your Exit Value is a complete Exit Planning Assessment where you track your progress quarterly against your results from the previous quarter.

Start Tracking Your Value →
Valuation Dashboard Your Exit Value

Know your number and watch it grow


Most business owners guess at their value. You'll know it with precision.


Our platform uses six proven valuation methodologies to give you a complete picture of what your business is worth today—and tracks how that number changes month over month. No more waiting for annual appraisals or paying $15K+ for outdated reports.


See your trends. Spot opportunities. Make informed decisions

What Actually Drives Pet Grooming Business Value

A packed schedule doesn't mean maximum value. Buyers dig into these factors that determine whether your grooming business commands a premium:

Recurring Clients

70%+ Repeat Rate

Here's the beautiful thing about pet grooming: dogs need grooming every 4-8 weeks whether the economy is up or down. A loyal client base that books their next appointment before leaving provides the predictable revenue buyers pay premiums for. Track your repeat rate religiously—if 70%+ of your revenue comes from clients who've visited 3+ times, you've got something valuable.

Walk-in dependent = unstable revenue

Groomer Team

2+ Employed Groomers

If you're the only one holding the clippers, you don't have a business—you have a job with a fancy name. Buyers know that when ownership changes, clients need familiar faces. Having at least two employed groomers (not booth renters) means the operation continues without you. It also shows you can manage people, not just dogs.

Solo groomer = personal goodwill only

Mobile vs Fixed

Fixed Location + Mobile Option

Fixed locations with a retail section, waiting area, and multiple grooming stations are worth more than mobile-only operations. Why? More revenue streams, easier to scale, and the real estate (or lease) provides stability. That said, adding a mobile unit to a fixed location can expand your reach and capture premium clients who pay extra for convenience.

Mobile-only = equipment-dependent

Service Mix

Grooming + Retail + Add-Ons

The difference between a $40 groom and a $75 groom is add-on services: teeth brushing, nail grinding, de-shedding treatments, specialty shampoos, bandanas. Shops that also sell retail products—premium food, treats, accessories—generate higher revenue per client visit. Buyers see diversified revenue as lower risk and higher growth potential.

Basic grooming only = limited ticket

Client Database

Full Records + History

Can you prove your client base exists? A complete database with pet profiles (breed, temperament, grooming notes), service history, and owner contact information is essential. It's not just about proving value—it enables marketing, rebooking reminders, and demonstrates operational sophistication. Handwritten appointment books don't cut it anymore.

No records = unverifiable claims

Owner Role

Management Focus

Owners grooming 40+ hours a week are selling themselves a job, not building a transferable business. Your goal should be transitioning to management: hiring groomers, training them to your standards, handling customer relationships, and growing the business. When you can take a two-week vacation without revenue dropping, you've built something valuable.

Owner grooming = owner wage

"I was grooming 12 dogs a day myself and thought that WAS the business. YourExitValue showed me I was selling a job. I hired two groomers, built out my retail section, and started focusing on growth. Sold for nearly double what I thought possible."

Lisa Chen, Pampered Paws Grooming, San Jose, CA

VALUATION
$95K$180K
GROOMER TEAM
13
EXIT READINESS
Pet GroomingPet Grooming

"I was grooming 12 dogs a day myself and thought that WAS the business. YourExitValue showed me I was selling a job. I hired two groomers, built out my retail section, and started focusing on growth. Sold for nearly double what I thought possible."

Lisa Chen, Pampered Paws Grooming, San Jose, CA

VALUATION
$95K$180K
GROOMER TEAM
13
EXIT READINESS
Pet GroomingPet Grooming

How to Value a Pet Grooming Business

The U.S. pet grooming industry includes over 70,000 businesses generating approximately $10 billion in annual revenue. Pet grooming businesses provide bathing, haircuts, nail trimming, and specialty grooming services for dogs and cats.

Seller's Discretionary Earnings (SDE) is the standard valuation method. Pet grooming businesses typically sell for 1.5x to 2.5x SDE. Businesses with multiple groomers, strong appointment books, and loyal client bases command the higher end.

Revenue multiples generally range from 0.25x to 0.45x annual revenue. Businesses with mobile grooming vans and recurring appointment schedules achieve the upper end.

The unique valuation factor for pet grooming is the groomer workforce and recurring appointment base. Skilled pet groomers are in high demand and short supply — a business with stable, experienced groomers has a workforce asset that directly determines capacity and revenue. Most grooming clients book on recurring 4-8 week schedules, creating predictable demand. Mobile grooming operations command premium pricing and have lower overhead than brick-and-mortar shops, though they face capacity constraints. Online reviews and reputation are critical, as pet owners are highly selective about who handles their animals.

The pet grooming industry has benefited from the overall pet industry boom, with spending on pet services growing faster than any other pet category. Use our free calculator above to get your instant estimate, then track your value monthly with YourExitValue.

Frequently Asked Questions

What multiple do pet grooming businesses sell for?

Most pet grooming businesses sell for 1.8x – 3.2x SDE. Fixed locations with employed groomers and strong repeat rates command the higher end. Solo mobile operations typically fall at the lower end.

How do I prove my grooming client base to buyers?

A complete client database with pet profiles, grooming history, and contact info is essential. Use grooming software that tracks everything—buyers want verification that your client list is real and active.

Is a mobile grooming business worth less than a fixed location?

Generally yes. Fixed locations with retail and multiple groomers are more valuable. However, mobile operations with repeat clients and a second van/groomer can still command solid multiples.

How important is having multiple groomers?

Very important. Solo owner-groomers are selling a job, not a business. Hiring even one additional groomer dramatically increases value because clients stay when ownership changes.

Should I add retail or daycare before selling?

If space and capital allow, yes. Retail products and add-on services increase revenue per client and show diversification. Daycare adds a second revenue stream but requires more space and staff.

What's the fastest way to increase my pet grooming business value?

Three moves with biggest impact: 1) Hire a groomer so you're not doing all the work, 2) Build a complete client database in grooming software, 3) Add retail products and spa services to increase ticket average.