Audiology Practice Valuation
Audiology & Hearing Aid Center Valuation Calculator & Exit Planning Built for Audiologists
We built one platform that tracks your audiology practice's value monthly, identifies exit gaps early, and ensures your personal finances align with your exit timeline.
1,000+ Businesses have joined YourExitValue.com
Most Audiology Practice Owners Have No Idea What Their Practice is Actually Worth
Current Audiology / Hearing Aid Center Valuation Multiples (2026)
Audiology practice valuations are rising due to demographics and consolidation. Here's the market:
Every business is different. That's why you need to track your value.
Included in Your Exit Value is a complete Exit Planning Assessment where you track your progress quarterly against your results from the previous quarter.
Know your number and watch it grow
Most business owners guess at their value. You'll know it with precision.
Our platform uses six proven valuation methodologies to give you a complete picture of what your business is worth today—and tracks how that number changes month over month. No more waiting for annual appraisals or paying $15K+ for outdated reports.
See your trends. Spot opportunities. Make informed decisions
What Actually Drives Audiology Practice Value
Your clinical expertise matters, but sophisticated buyers evaluate these factors that determine premium pricing:
Patient Volume
Strong Annual Unit Sales
Hearing aid unit sales are the fundamental metric of audiology practice economics. How many units do you fit annually? Growing volume demonstrates market demand and operational capacity. Track units sold over time—buyers want to see consistency or growth. Declining volume signals competitive pressure.
Declining units = buyer concern
Product Mix
Premium Technology Adoption
What's your average selling price per unit? Practices successfully fitting premium technology have better margins than those competing on entry-level price. Product mix affects profitability significantly. Track your technology tier distribution and average revenue per unit.
Low-tier only = margin pressure
Provider Coverage
Multiple Audiologists
If you're the only audiologist, patients come for you—that's key person risk. Having additional audiologists who see patients independently demonstrates capacity and reduces dependency. Building a provider team enables growth and improves practice transferability significantly.
Solo audiologist = key person risk
Recurring Revenue
Service Plans, Batteries, Accessories
Beyond initial hearing aid sales, recurring revenue from service plans, batteries, accessories, and maintenance creates ongoing patient relationships. Strong recurring revenue demonstrates patient loyalty and provides predictable cash flow that buyers value.
One-time sales only = transactional
Referral Sources
ENT, PCP, Direct-to-Consumer Mix
Where do patients come from? Referrals from ENTs and PCPs, direct-to-consumer marketing, physician partnerships—diversified sources provide sustainable patient flow. Over-reliance on any single source creates vulnerability. Build and document your referral relationships.
Single source = referral risk
OTC Competition Strategy
Differentiated Value Proposition
Over-the-counter hearing aids have changed the market. Practices with clear differentiation—premium technology, comprehensive care, complex fittings—position against OTC competition. Understanding how you compete in the new landscape matters for long-term value.
No differentiation = OTC pressure
How to Value an Audiology Practice
The U.S. audiology and hearing aid market includes approximately 15,000 practices generating over $10 billion in annual revenue. Audiology practices combine clinical services with retail hearing device sales, creating a hybrid valuation model.
Seller's Discretionary Earnings (SDE) is the standard valuation method. Audiology practices typically sell for 1.5x to 3.0x SDE. Practices with strong hearing aid sales volume, bundled service models, and established patient bases command the higher end.
Revenue multiples generally range from 0.40x to 0.70x annual revenue. However, practices are often evaluated based on the number of hearing aids sold per month and the average selling price, as these metrics most directly predict future profitability.
The unique valuation factor in audiology is the hearing aid sales model and OTC competitive threat. The 2022 FDA rule allowing over-the-counter hearing aids for mild-to-moderate hearing loss introduced a competitive disruption. Practices that have responded by emphasizing comprehensive diagnostic services, complex hearing loss treatment, tinnitus management, and premium technology fitting have maintained margins. Practices heavily dependent on selling entry-level hearing aids to mild hearing loss patients face the most competitive pressure. Manufacturer relationships and rebate structures also affect profitability.
Audiology has seen consolidation through groups like HearUSA, Amplifon, and regional networks. Practices with strong clinical reputations, physician referral networks, and diversified service offerings beyond basic hearing aid sales are best positioned. Use our free calculator above to get your instant estimate, then track your value monthly with YourExitValue.
Frequently Asked Questions
What multiple do audiology practices sell for?
Audiology practices typically sell for 3.0x – 5.5x SDE or 5x – 9x EBITDA. Practices with multiple audiologists, strong volume, and premium product mix command higher multiples.
How does OTC competition affect audiology value?
OTC has changed the market, but practices with clear differentiation (premium technology, complex fittings, comprehensive care) maintain value. Positioning against OTC matters.
Who buys audiology practices?
Hearing healthcare platforms and PE-backed consolidators (very active), hearing aid manufacturers with retail arms, ENT practices adding audiology, and regional hearing care groups.
Does product mix affect audiology value?
Yes. Premium technology has better margins than entry-level. Practices successfully fitting higher-tier products command better valuations than price-focused competitors.
Should I add audiologists before selling?
If volume supports it, yes. Multiple audiologists reduce key person risk and demonstrate capacity. Solo practices are heavily owner-dependent, limiting value.
What's the fastest way to increase my audiology practice value?
Three high-impact moves: 1) Add audiologists to reduce owner dependency, 2) Focus on premium technology fittings for better margins, 3) Build recurring revenue through service plans.